Reliable lithium battery and energy storage solutions.
About Matrix
Matrix New Energy Technology (M) Sdn Bhd is a related company of Guangdong Matrix New Energy Group Co., Ltd., specialising in lithium battery solutions and energy storage systems.
We focus on the research, development, manufacturing and sales of high-quality lithium-ion batteries for Battery Energy Storage Systems (BESS), e-bikes, golf carts, motorcycles, electric scooters, RVs and other global applications.
“Quality First, Reputation First” remains the core value that drives our business and product excellence.
10+
Years of energy technology experience
25+
Countries worldwide
100+
Successful projects
Our Direction
Built around responsibility, innovation and practical energy performance.
Vision
• To be a leading global force in the lithium battery manufacturing industry, setting the standard for excellence and innovation.
Mission
• Deliver safe and sustainable battery technology
• Support global green energy transformation
• Provide high-quality products and services
• Drive innovation in the new energy industry
Core Direction
Innovation
Continuously advancing technology to create smarter energy solutions.
Sustainability
Committed to a cleaner, greener and more sustainable future.
Energy Solutions
Reliable and efficient energy storage for a better tomorrow.
Applications
Where our solutions are used.
Electric bicycles
Golf carts
Solar energy systems
Energy storage solutions
Electric mobility applications
Oil exploration batteries
Leadership
Company Management Team
Meet Our Team
Experienced leadership across corporate strategy,
lithium battery manufacturing and strategic planning.
Dato Seri Hj Amir Hamzah
Executive Chairman
- Strategic corporate leadership
- Extensive business management experience
- Drives long-term company growth
- Focus on sustainable business expansion
- Strong connections with government agencies
Li Qinghui
Founder & CEO
- 30+ years industry experience
- Expert in lithium battery manufacturing
- Founded Guangdong Matrix New Energy
- Strong expertise in production and management
Dr Loh Yee Fei
Managing Director
- 40+ years corporate management experience
- Founder of Bifma Malaysia
- Extensive manufacturing industry experience
- Specialist in strategic planning
Execution
Executive Management
Meet Our Team
Commercial, technical, international sales, planning and finance expertise supporting Matrix customers and operations.
Haji Ezwan Shah Kahar
COO & Commercial Director
- 20+ years cross-industry experience
- Commercial strategy and business development
- Government and corporate network
Tina Zeng
International Sales Director
- Global sales and client management
- International business networking
- Export market development
- Customer relationship growth
Jayden Zhang
Senior Technical Manager
- Lithium battery engineering
- Product development and testing
- Technical support and system management
- Quality control and innovation
Lim Boon Bing
Corporate Strategic Planning Director
- Strategic planning and investment strategy development
- Revenue growth opportunities
- Corporate finance and investment banking
- M&A and equity capital market experience
Hoh Kah Lai
Chief Financial Officer
- Strategic planning and investment strategy development
- Revenue growth opportunities
- Corporate finance and investment banking
- M&A and equity capital market experience
Hoh Kah Lai
Chief Financial Officer
International Sales Director
- Chartered Accountant, Malaysian Institute of Accountants
- Member, Association of Chartered Certified Accountants
- 20+ years in audit and tax planning
- Corporate financial planning and business advisory